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Tools/Intercom vs ConvertKit

Intercom vs ConvertKit

Which one should you choose? Here's how they compare.

FeatureIntercomConvertKit
Rating4.34.3
Pricing$74/mo$9/mo
Typepaidfreemium
CompanyIntercomConvertKit
Founded20112013

Intercom Features

  • Live chat
  • AI bot
  • Help center
  • Product tours

ConvertKit Features

  • Email sequences
  • Landing pages
  • Automation
  • Commerce

Intercom Pros

  • Comprehensive
  • Good AI
  • All-in-one

Intercom Cons

  • Expensive
  • Complex
  • Overkill for small

ConvertKit Pros

  • Creator focused
  • Easy to use
  • Good deliverability

ConvertKit Cons

  • Limited templates
  • Can be expensive
  • Basic analytics

The Verdict

Intercom (by Intercom, founded 2011) and ConvertKit (by ConvertKit, founded 2013) both compete in the marketing space, but they serve slightly different needs. Both tools offer 4 core features, but their strengths differ. Intercom excels at live chat, whereas ConvertKit puts more emphasis on landing pages. However, Intercom has a distinct advantage for Customer support and Sales. On the other hand, ConvertKit is better suited for Email marketing and Newsletters. Intercom is particularly popular among SaaS companies and Support teams, while ConvertKit tends to attract Creators and Bloggers. Intercom costs $74/mo (paid), while ConvertKit is priced at $9/mo (freemium). Choose based on which pricing model aligns better with your budget. No tool is perfect. Intercom's main limitation is expensive, which might be a dealbreaker for some workflows. Meanwhile, ConvertKit's biggest drawback is limited templates. It's a tie. Both Intercom and ConvertKit share the same 4.3 rating. We suggest trying both and picking the one that fits your daily workflow better.

Choose Intercom if:
  • • You prioritize live chat
  • • You prioritize ai bot
Choose ConvertKit if:
  • • You prioritize email sequences
  • • You prioritize landing pages