ToolioToolio
Tools/Surfer SEO vs ConvertKit

Surfer SEO vs ConvertKit

Which one should you choose? Here's how they compare.

FeatureSurfer SEOConvertKit
Rating4.44.3
Pricing$49-199/mo$9/mo
Typepaidfreemium
CompanySurferConvertKit
Founded20172013

Surfer SEO Features

  • Content editor
  • Keyword research
  • SERP analysis
  • Content audit

ConvertKit Features

  • Email sequences
  • Landing pages
  • Automation
  • Commerce

Surfer SEO Pros

  • Best content optimization
  • Data-driven
  • Easy to use

Surfer SEO Cons

  • Expensive
  • Can be overwhelming
  • Focused on SEO only

ConvertKit Pros

  • Creator focused
  • Easy to use
  • Good deliverability

ConvertKit Cons

  • Limited templates
  • Can be expensive
  • Basic analytics

The Verdict

Surfer SEO (by Surfer, founded 2017) and ConvertKit (by ConvertKit, founded 2013) both compete in the marketing space, but they serve slightly different needs. Both tools offer 4 core features, but their strengths differ. Surfer SEO excels at content editor, whereas ConvertKit puts more emphasis on landing pages. However, Surfer SEO has a distinct advantage for Content optimization and SEO strategy. On the other hand, ConvertKit is better suited for Email marketing and Newsletters. Surfer SEO is particularly popular among SEO professionals and Content marketers, while ConvertKit tends to attract Creators and Bloggers. Surfer SEO costs $49-199/mo (paid), while ConvertKit is priced at $9/mo (freemium). Choose based on which pricing model aligns better with your budget. No tool is perfect. Surfer SEO's main limitation is expensive, which might be a dealbreaker for some workflows. Meanwhile, ConvertKit's biggest drawback is limited templates. We recommend Surfer SEO as the stronger overall choice (4.4 vs 4.3). It pulls ahead with stronger content editor capabilities. However, if your workflow centers on email sequences, ConvertKit remains a highly capable alternative.

Choose Surfer SEO if:
  • • You prioritize content editor
  • • You prioritize keyword research
Choose ConvertKit if:
  • • You prioritize email sequences
  • • You prioritize landing pages