Zapier vs Make

Zapier and Make are two of the most popular tools in the productivity category, but they take different approaches to solving the same problems. Zapier, developed by Zapier (founded 2011), is described as "automation platform connecting 5000+ apps with ai features.". Meanwhile, Make by Make (founded 2012) "visual automation platform for complex workflows.". In terms of overall user satisfaction, Zapier edges ahead with a rating of 4.5/5.0, compared to Make's 4.3/5.0 — a difference of 0.2 points. Zapier's strongest advantages include most integrations, easy to use, while Make is praised for more powerful than zapier. Neither tool is perfect: Zapier's main drawbacks include can be expensive, learning curve, while Make users typically cite steeper learning curve as its biggest limitation. However, Zapier has an edge in workflow automation, which might be the tiebreaker if that's important to you. In terms of target audience, Zapier is particularly popular among businesses and marketers, while Make tends to attract technical users and developers. Our verdict: Zapier holds a slight edge, but the gap is narrow enough that both tools are worth trying. Start with the free tier of each and see which fits your workflow better.